Indiantelevision.com Team

(28 June 2007 8:42 pm)

BANGALORE: The Big Bang Awards 2007 of the Ad club of Bangalore will be held at Bangalore on 27 July.

Of the two new categories, one category is for the local language ads - Best Kannada Press Ad, Best Kannada Film Ad, Best Kannada Outdoor Ad and Best Kannada TV commercial. This category is to be sponsored by Zee Kannada Channel.

Says Zee Kannada business head Anup Chandrasehekar, "We have committed some spends for the Kannada category and the nitty-gritty and logistics have to be worked out as yet."

The second new category is media awards on the line of Mumbai's Emvies, to be judged by a jury of media specialists. The media awards will cover the entire gamut of media, conventional as well as new media.

The lead sponsor is Bangalore Mirror from the Bennett Coleman stable in place of last year’s Deccan Herald. The other sponsors are Visage – Getty Images, Prop mart and Big 92.7 FM. Online Media partners are agencyfaqs.

Bangalore Ad Club executive director Arvind Kumar said, “Last year we had around 800 entries, this year we expect more. The letters have gone out and I expect the entries to start coming in from Monday onwards.”

When questioned about the panel of judges, Arvind informed that a panel of 15 judges from Bangalore and outside will be formed.

The event will be put together and managed by DNA networks, Bangalore.