Indiantelevision.com > Media, Advertising & Marketing Watch >Big Fm celebrates 'family re-union' day in Jammu

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Big FM celebrates 'family re-union' day in Jammu

Indiantelevision.com Team

(18 July 2007 10:15 pm)

MUMBAI: In yet another marketing initiative, Big 92.7 FM is hosting 'family re-union' day with the children of Bal Niketan Ashram in Jammu. A group of 20 students of the orphanage will be visiting Big 92.7 FM everyday.

As a part of the celebration, the children were also given an opportunity to perform on-air on Big FM. The children have lost their parents either in militant attacks or cross-fires.

Big FM Jammu and Kashmir cluster head Jagmeet Singh Bahri said, "This has been a truly life banao experience for us. The kids are extremely talented and we plan to have them over at our studios on a regular basis so that we can use our station as a platform for them to exhibit their talent.

"We will also take them around the studios and show them how a radio station works. The kids are a true inspiration for many and we are glad that Big 92.7 FM was able to bring a smile to their faces, in the process leaving our faces smiling too," he said.

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