Indiantelevision.com Team

(19 February 2007 6:00 pm)

MUMBAI: Promodome Communications recently acquired the advertising duties for Carlson Hotels Asia Pacific, a division of Carlson Hotels Worldwide.

The brand operates five of the world's leading hotels through Asia-Pacific - Regent Hotels and Resorts, Radisson Hotels and Resorts, Park Plaza Hotels and Resorts, Country Inns and Suites.

In addition Promodome has also bagged the prestigious Delhi Police account. The agency will do both the creative as well as the media buying and will communicate their messages on public awareness regarding child safety, senior citizens, terrorism etc.

For Promodome the icing on the cake was the Reed Exhibitions account. Reed is an organiser of trade and consumer events with 460 events running in 34 countries annually. The agency worked on their biggest project in India, Petrotech-2007- the international Oil and Gas exhibition. Under this, the agency did the entire spectrum ranging from brochures, direct mailers and international advertisements to POP material. Another such big event handled by the agency was the JCK show, held in Delhi in late 2006, one of the most renowned jewellery awards.

Promodome Communications MD Sandeep Kapur says that the agency has opened two new branches in Calcutta and Chandigarh, apart from having four branches. The turnover is epxected to reach Rs. 700 million by the next financial year.