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Sharma promises "right from the design, to the décor,
to the speakers to the entertainment and the food the endeavor will
be to set standards never before seen in Asia. It will be a perfect
opportunity for delegates who share a passion for advertising to
mix and bond with each other."
Swamy added, "This year's AdVillage design is very unique
and we will be building many air-conditioned structures on the beach
so that all activities, exhibitions and even the Seminars are at
the AdVillage on Cavelossim beach. The Awards will be presented
in an open-air auditorium."
Last year AAAI created an opportunity for all advertising professionals
of India to meet and celebrate great advertising work. It turned
the one-evening AAAI creative awards to a full-fledged two-day festival
covering awards, seminars and exhibitions mixed with sun, sea, fun
and frolic. It was a unique opportunity for the under 30s in the
profession to attend Goafest under a low all-inclusive delegate
fee which included travel, stay, food, admission to seminars, etc.
This also presented to them an opportunity to interact with not
just the Indian gurus of advertising but also meet some international
personalities well known in their respective fields like Paul Kemps
Robertson, Neeraj Nayar, Tom Savigar and Michelle Kristula-Green
to name a few.
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