Indiantelevision.com Team

(30 August 2007 08:10 pm)

MUMBAI: The Bhaskar Group has extended the date for receiving entries for the 'Kritikar- II, Bhaskar Creative Awards 2007' to 31 August.

After the entries have been received, the judging process will be held between 10 to 15 September. The winners will be announced on 29 September.

These awards are aimed to enhance the effectiveness of the advertising agencies in the Bhaskar states (Rajasthan, Madhya Pradesh, Gujarat, Punjab, Chandigarh, Chattisgarh and Haryana).

All the entries will be judged on the basis of the marketing and media strategies and the creative content, each carrying equal weightage.

Bhaskar Group AVP and national head communications Sanjeev Kotnala said, "Kritikar- II, is in its second year of operations. Last year we saw a tremendous response. The Bhaskar Creative Awards aim at encouraging the creativity and talent in the agencies in the Bhaskar states and give them a platform to present their skills."

"This competition is an opportunity to strengthen the quality of communication developed by these agencies. The Bhaskar group expects to be playing the role of a catalyst in this process," added Kotnala.

The awards are divided into two categories- gold and silver and the winners will be given trophies and certificates. The winners of the 'Campaign of the Year' will be awarded an all expense paid trip for two to the Ad Fest Goa 2008.