MUMBAI: United Colours of Benetton India (UCB) has been awarded the Brand of the Year for its women's range and the Most Admired Exclusive Retail Chain at the recently held 6th Annual Lycra Images Fashion Awards (LIFA).

Through these awards, LIFA felicitates the country's top fashion brands, companies and professionals for their contribution to the development of the Indian fashion industry.

Benetton India managing director Gagan Singh said, "The LIFA awards are a vital acknowledgment by the fashion fraternity of key drivers of excellence in Indian fashion and we at Benetton are deeply honoured to receive these prestigious awards. We have always been committed to offering the very best in quality and style to our consumers and it is especially gratifying to receive this recognition."

The awards recognise the fact that Benetton's various collections offer countless choices to consumers. Be it the chic, trendy women's range, the stylish men's wear or the colourful and trendsetting kids wear line, the Benetton range provides wardrobe solutions for all age groups and genders.