MUMBAI: OgilvyOne Worldwide was named the top group company in both the direct and digital categories by the Won Report.

Additionally, OgilvyOne Malaysia was awarded top direct marketing campaign of the year for its Guinness "Hero" campaign.

The Won Report is an annual analysis of the world's best direct marketing and digital advertising. The measurement is the below-the-line equivalent to the Gunn Report; it determines rankings on a point system based on quantity and quality of awards won.

As top direct group company of the year, OgilvyOne Worldwide firmly established itself as the winner, earning more than 200 points over the second-place company.