Indiantelevision.com's Media, Advertising, Marketing Watch
 
Madison Creative starts 2006 with four new accounts
 
Indiantelevision.com Team
(13 February 2006 8:00 pm)
 

MUMBAI: The new year has started well for Madison Creative. The agency has bagged the Cinemax, Dale Carnegie Training, Everest Industries Roofing and Boards and Asbestos Cement Products Manufacturer's Association accounts.

 
 

Madison Communications executive director Prabha Prabhu said, "We are delighted with winning these four accounts. These wins are going to help maintain 54 per cent growth rate that Madison Creative achieved last year."

 
 

Dale Carnegie Training director Sanjay Jha said, "We preferred Madison Creative over all the other advertising agencies, on account of their depth of understanding of our business and creative capabilities. We have been extremely inspired by their relentless effort to research the business segment we operate, and value-add by not just looking at advertising alone, but also public relations and events."

 
 

Cinemax general manager marketing Devang Sampat said, "We have been pioneer in multiplexes and are determined in making our presence felt across the country. We were looking for an agency which not only excels in creative designs but also helps us in building a vital brand image and Madison Creative is the obvious choice."

Everest Industries executive director marketing Sanghi added, "We asked several agencies to pitch for a new line of product that we are planning to launch. We were very impressed with the complete solution, both marketing and advertising that Madison Creative provided. This made us to decide on Madison Creative."

Madison Creative's win of these accounts follows the win of those of Janmat, Nobel Hygiene Pvt Ltd, Forbes Yellow Pages, Smart photography, Bike India, Car India and Computer Active in the last few months.

 
Go to Top
Click for MAM Stories Archives
 
Also Read: