Indiantelevision.com > Media, Advertising & Marketing Watch > Fifa gives the boot to marketing and TV division director Jérôme Valcke

Indiantelevision.com's Media, Advertising, Marketing Watch

Fifa gives the boot to marketing and TV division director Jérôme Valcke

Indiantelevision.com Team

(14 December 2006 4:00 pm)

MUMBAI: MasterCard's legal victory against Fifa regarding sponsorship is already having an effect on football’s governing body. Fifa has parted company with its director of the marketing and TV Division, Jérôme Valcke, and three other employees in the division, Tom Houseman, Robert Lampman and Stefan Schuster.

As had been reported earlier by indiantelevision.com a New York court had declared that the sponsorship contract concluded between Fifa and Visa was invalid and therefore ordered Fifa to implement the contract that had been negotiated but not concluded with MasterCard on the grounds that Fifa had breached the so-called first right to acquire of the hitherto existing and longstanding Partner, MasterCard.

In this context, the Fifa employees who have been fired conducted negotiations with Visa and MasterCard were accused of repeated dishonesty during negotiations and of giving false information to the Fifa deciding bodies in question.

Commenting on the decision to sack its marketing chief, Fifa, while maintaining that the judgment was very biased in favour of MasterCard, has admitted that Fifa's negotiations breached its business principles.

Fifa states it is currently considering lodging an appeal against the court's judgment, while taking account of the interests of every party involved and seeking suitable solutions.

Also Read:
MasterCard wins court case against Fifa

Go to Top

Click for MAM Stories Archives