MUMBAI: WPP will be acquiring the business of public relations
firm DSG Strategies, Inc., specialising in grassroots advocacy,
coalition building, public affairs communications and strategic
marketing.
Founded in 1993 and based in Washington
DC, DSG (commonly known as Dewey Square Group) has five other US offices
and employs 53 people.
DSG's unaudited revenues for the year ended 31 December 2005 were
$12.5 million with gross assets of $2.9million at the date of acquisition.
This acquisition continues WPPs strategy of developing its
networks in fast growing markets and sectors.