MUMBAI: Hair care brand Garnier has signed Bollywood star Kareena Kapoor as their brand ambassador in India.

Kapoor will appear in print ads as well as a TVC pushing the Garnier Nutrisse brand. The TVC will be shot by Stuart McLeod who has also filmed ads for Garnier across the globe. The company says that Nutrisse captures the perfect brown for Indian hair. Garnier India GM Phillipe Raffray says, " Every season Garnier Nutrisse launches hair colour keeping in line with the international trends. It communicates the brand's unique combination of fashion and nourishment. Around the world Garnier associates itself with a leading style icon. In India we have chosen Kareena Kapoor for her distinctive style, attitude and her iconic status among the youth in India."

Kapoor says, " It is an honour to be associated with Garnier in India. According to me beauty is up to the individual and how it fits their personal style. Garnier products are made to embrace every individual's unique beauty. Using Garnier Nutrisse has enhanced the way I look and feel."

Kapoor will showcase Garnier's shades for the season - True Brown. Developed with Garnier's latest technology the two new shades - Frosted Brown 5.03 and Goldeon Mahogany Brown deliver colour in one step. Garnier Nutrisse is available in 13 shades like black and dark brown for complete grey coverage to fashion shades like Reds, Golds and Coppers.