Indiantelevision.com's MAM Stories Archives - 2005
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MAM Stories in the month of March
* Madison Media bags Tata Tea AOR
* Virgin looks to go mobile, play music in India
* Aaren Initiative expands operations
* Gulf Air Holidays introduces Bahrain Formula1 packages
(31 March 2005 )
 
* Coke takes 'Oye Bubbly' head on, unveils 'Thanda' sequel
* Karnataka gold festival 2005 to kick off on 4 April'
* Rural marketing agencies form RMAAI
* 'KBC 2': Star pitches rates at new heights
* TAG Heuer unveils world's first professional golf watch
* Tata Indicom launches 'SauravFone'
* Northpoint offers programme in ad & marketing comm
* HLL introduces girl hangout Sunsilk Cool Zone
(30 March 2005 )
 
* Reebok launches Body Mapping Apparel
* Sai Nagesh to join Lintas Media Group
* Philips to invest Euro 80 mn for new ad campaign
* Shalini Agarwal to head marketing at Zee Cinema
* SSC&B Lintas appointed as Essar Oil's comm. partner
* Star's Hoon appointed Zee VP ad sales for Mumbai, Delhi
* Merc makes a mark in India with new CLS 500
(29 March 2005 )
 
* Indiagames expands into America
* LG launches 'futuristic' home entertainment system
* Maa TV pads up again with India A Vs Pak one-dayer
* Pepsi US counting on Star Wars to build brand connect
* At 25, Mudra unveils new corporate identity
* Leo Ent. bags Zee Cine Award for ‘Best Publicity design'
(28 March 2005 )
 
* Pepsi unveils 'bubbly' new ad campaign with King Khan
* McDonald’s attracts Indians with music
(27 March 2005 )
 
* Airtel campaign pits Sachin against SRK
* Yahoo! India offers users 1GB storage
* NoMarks cream voted "most preferred brand'
(25 March 2005 )
 
* Corporates to maximise ROI via sports marketing
* Air Deccan inks pact with HPCL
* Barista forays into retailing on highways
* Coffee Day announces Young Achievers' Scholarship
* Shemaroo releases 'Socha Na Tha' on DVD, VCD
(24 March 2005 )
 
* Lintas launches proprietary research tool Inteligrip
* LG CDMA cheers for Saurav's boys
* Genus appoints Gauri Pradhan as brand ambassador
* Hrithik Roshan is Rasna's new brand ambassador
* HKTB brands 2006 as 'Discover Hong Kong' year
(23 March 2005 )
 
* SPAR's Campbell identifies India as a potential market
* Arrow launches shirts with self-adjustables collars
* Starcom Mediavest bags Singapore Tourism account
* NBC'S Frank Radice to keynote Promax Arabia
(22 March 2005 )
 
* Zee Cinema's 'Paap Ka Anth' bags Abby gold
* Percept IMC wins Media Trans Asia Cup yet again
* Yahoo! India launches 'Mobile Mega Fest'
* Levi India appoints Venkataramani as marketing director
* ABC starts online gala around 'Desperate Housewives'
(21 March 2005 )
 
* Abby 2005: O&M tops, Everest-Rediffusion runners up
* BSNL to expand broadband connectivity in Karnataka
* Star One's 'Figure it out' co-brands with Talwalkar
(19 March 2005 )
 
* Virgin Airways taps Mumbai travelers
(18 March 2005 )
 
* Paradox launch Thums Up Challenge mobile game
* Grey Worldwide bags ONGC's retail business
(17 March 2005 )
 
* 'Circulation data key tool in print media plan'
* Mumbaities win Rs 100,000 via Pepsi 'Khufiya Card'
* Online marketing expected to grow 20% in 2005
* AdWeek's new mag to focus on non-traditional advt
* Mobile content player Mauj teams up with Filmkraft
* Idea Cellular launches Dialer Tones
* MSN brings together advt, mkting leaders at summit
* Mirchi Kaan Awards take place next month
* H&P makes senior appointment for the North, East
(16 March 2005 )
 
* Starcom MediaVest releases predictions report
* ESS' 'Harsha Ki Khoj' ends with Narasimhan
* Mindshare awarded 'Global Agency of the Year 2004'
* Rediffusion, Giannetti & JWT win at the ECO India
(15 March 2005 )
 
* Nicktoons to become ad-supported in US from August
(14 March 2005 )
 
* Castle Lager launches India’s 1st Men’s Fashion Fiesta
* Rediffusion DYR's Surojit Sen wins ECO-India award
* Toyota launches Innova in alliance with Star
* Joydeep Raha promoted as head Initiative Mumbai
(12 March 2005 )
 
* Vaishnavi's Radia takes wing on 'magicair'
* Nadkarni launches MarketGate Consulting
* Vyas Giannetti sets shop in Delhi, names Roy as head
* Euro RSCG bags creative duties for Globus
(10 March 2005 )
 
* B4U marketing head to join RGV's The Factory
* Sahara sponsors women's cricket team for 3 years
* Honda Siel opens second dealership in Bangalore
* Candico relaunches fruit candies segment
* Barista bags music launch rights for 'Chai Pani etc'
* IndusInd Bank launches international Mahila card
* Mudra Kolkata wins Amar PC & Linon Club
* Mirinda launches new TVC
* Emirates launches global ad campaign for Fifa Cup
(9 March 2005 )
 
* Tata Indicom lures women with 'Woman's Zone'
* Speedera partners VSNL; Sets up office in B'lore
* Saudi launches media campaign to tab extremism
* OMS' Srikant Raman joins GroupM as CCG director
(8 March 2005 )
 
* DD expects Rs 1.5 billion+ in ad sales
* Indiagames to bring World Cyber Games on mobile
* Kingfisher Airlines gets designer coaches from Tata
* Nomarks launches herbal skin-care solutions
* Forbes joins HDFC to sway generation next reader
* Star's Joy Chakraborthy joins Zee Network
(7 March 2005 )
 
* Vijaya group launches Kannada daily Usha Kirana
* Macromedia's Max conference to be held in India
* Nick to spellbound kids with Jadoo contest
* Thums Up challenge to peak masculine aspirations
* Tam announces '05 Knowledge Series
* AXN chalks awareness campaign on 'The Contender'
* ESS plans marketing blitz around F1
* Tanishq unveils exclusive collection for Women's Day
* VH1, Nokia, Pepsi team up for Mark Knopfler concert
* Singh joins Sahara News as head of ad sales
* Sony India launches Grand Wega
* Tally launches VAT compliant accounting solution
* Nokia's first 'Concept Store' in Bangalore
(5 March 2005 )
 
* JWT develops measurement & health check systems
* Rural marketing agencies form industry association
(4 March 2005 )
 
* Madison Creative bags Rs 50 mn Deccan Chronicle a/c
* After Rapp Collins, Mudra launches Tribal DDB
* ITC forays into new category with pasta
* AAAI chalks year long agenda for diamond jubilee
* Hero Honda: Super Splendor to shake 2-wheeler mkt
(3 March 2005 )
 
* Mindshare's Nitin Jain to head ad sales at MTV
* AP's cable ops explore additional revenue streams
* Mike Jay integrates values to track buying motives
* HLL & Tatas shine at FMCG consumer reaction awards
* AAG Delhi plans electronic ROs for members
* US ad spend rises by 6.3 per cent : Nielsen
* Mudra's AG Krishnamurthy launches memoirs
* US group calls for restriction on TV ads targeting kids
(2 March 2005 )
 
 
* J Walter Thompson globally rebranded as JWT
* Shemaroo releases 'Bullet', 'Elaan' on DVD
* BBC World Service launches campaign across Pak
* Tim Davie is BBC marketing director
* GroupM appoints new CFO for South Asia
(1 March 2005 )
 
April
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September
October
November
December
Click below for the past year's Archives
* ARCHIVES FOR THE YEAR 2004
* ARCHIVES FOR THE YEAR 2003
* ARCHIVES FOR THE YEAR 2002

 
 

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