Indiantelevision.com's MAM Stories Archives - 2005
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MAM Stories in the month of July
* Coca Cola joins TERI for water awareness drive
* Epson associates with IAAF for World Championship
* McDonald's, Dreamworks forge mktg relationship
* Ten Sports in 2-yr deal with Maruti Suzuki
( 30 July 2005 )
 
* Ramms India's makes key acquisitions in the 1st Q
* Red FM exclusive tie-up with Sony's 'Fame Gurukul'
* DTC weaves monsoon magic around Sangini
* LG and SBI Card launch co-branded credit card
( 29 July 2005 )
 
* Samsung, Channel [V] in Asian marketing tie-up
* ESS ropes in Karthikeyan as F1 brand ambassador
( 28 July 2005 )
 
* After Graf, hubby Andre Agassi inks deal with adidas
( 26 July 2005 )
 
* Huggies plays on adult psyche to mkt premium diapers
* Radio City appoints Everest as its agency
* Mudra's Tribal DDB India dons a new logo
* Lightningcast launches latest live stream ad product
* Fruit drink TUK3 launched in South India
( 25 July 2005 )
 
* Munch Design forays into retail with Moh launch
* Services sector accounts for half of India's GDP
* Brand building crucial in healthcare & retail sectors
* FMCG poised to see growth after stagnation
* Kapur throws light on future advertising trends
* Partnerships - Key for better advtg: AAAI seminar
* AAAI session asks advertisers to innovate
* IDPA presents Mumbai’s 1st student film contest
* Samsung puts fresh thrust on digital media products
* Lays Chaat Street launches 'Yeh Dosti Hungama'
* Chess champ Hari Krishna to endorse Gail India
* Emami ropes in Chiranjeevi as brand ambassador
* NBC joins Mazda, Time for promotional partnership
* Cobra Beer wins Gold Medals at Monde Selection '05
( 23 July 2005 )
 
* UNIBIC Bradman Cup 20/20 tournament in India
* Nickelodeon beefs up Asia Pacific team, appoints Wai Leng as marketing director
* Giri O&M Mumbai head; Nishi Suri moves to China
* AAAI hits 60; Rakshit gets Prem Narayan Award
( 22 July 2005 )
 
* Rado launches new premium range, Bangalore outlet
* New Zealand Tourism launches online planner
* Mobile phone sales to exceed 1 billion in '09: Gartner
* 'Next Gen' Publishing launches 2 auto magazines
* Keppel Puravankara to launch B'lore condominium
* Motorola launches RAZR V3
* Brother adopts aggressive pricing for Indian market
* Asia region promotions, hire at Star, MTV
( 21 July 2005 )
 
* Disney puts its all in the 'Kim Possible' contest
* Mudra adds McDowell's whiskey to its kitty
* MTV joins Hutch for interactive show 'Kya Baat Hai'
* Warner Bros.' 'The Island' to release on 29 July
* MAA group establishes independent BPO I-MAA
* Kidstuff Promos & Events' Toss Ka Boss promotional campaign triumphs at PMAA
* Red FM unveils new RJ; unleashes 10-day contest
* Tata Crucible's Business Quiz concludes on Sunday
* John Abraham is Samsung Mobile's brand ambassador
* 'Europe 2005' survey puts Bloomberg on top
* Ipsos expands Asia Pacific network
* Taiwan Tourism Bureau runs campaign on CNN
* Sahara One's 'Filmy' creatives up for grabs
* 3 media agencies join to form OOH agency Kinetic
( 20 July 2005 )
 
* IOA sees 300% increase in membership
* GM to boost Chevrolet marketing initiatives
* Mattel Toys joins Advent for scrabble championship
* OMS bags Kisna diamond jewelry account
( 19 July 2005 )
 
* Nakshatra, Asmi go global; D’damas ties with 'Krrish'
* Pantaloon's exchange offer receives good response
* Nick US launches PSAs on healthy eating habits
( 18 July 2005 )
 
* Potter! Potter! everywhere, served on silver platter
* Ecco steps into India; to pump in Rs 10 mn in marketing
* Henkel moves from Lodestar to Mediaedge:cia
* Identity Counsel creates the new Tata Indicom identity
( 16 July 2005 )
 
* Firstandsecond.com plans expansion with HECL deal
* Fiat cuts prices of flagship model Palio
( 15 July 2005 )
 
* 'HT' launches with a bang in Mumbai
* UTV acquires airtime sales rights for Gemini TV show
* Barista launches Crème outlet in Delhi
* Harry Potter India launch to smooth sail with Safexpress
* MetLife targets Apna Bazar customers with scheme
* Nick brings out SpongeBob SquarePants carrots & spinach in US
( 14 July 2005 )
 
* Funskool India bags exclusive retailing rights from Cartoon Network
* NASA joins Yahoo! & Akamai to bring mission online
* Bollore is Havas chairman, Philippe Wahl CEO
* Airbus to launch in-flight mobile phoning
* multivision releases b'cast management application
* Emirates inks deal with Intercontinental Hotel Group
* Lowe bags Bajaj Discover creative duties
* Rajesh Mehta joins Pidilite Ind. as Fevicol mktg head
* Promax&BDA to debut in China
( 13 July 2005 )
 
* MRUC disputes NRS 2005 TV homes figures
* Emotive resonance - the SBS approach
* Fun and wonder key to capturing kids' attention
* Elements that make Nick tick and stick with kids
* Sunil Alagh's 10 commandments on marketing
* Cartoon Network conducts raids in Delhi, seizes counterfeit merchandising
* SriLankan Airlines woos Indian tourists
* Channel [V] dominates Promax India with 18 awards
* At Comedy Central, it's all about fun and laughter
* The birth of Channel [V] icons - Simpoo and Lola
* Samsung launches mega channel promo - 'Power of 3'
* Creatives that made it to the BDA Top 40
( 12 July 2005 )
 
* Treat movies as brands: Screwvala
* Elements that constitute memorable promo campaign
* Mudra & NWM focus on sensitising campaign for domestic child workers
* Ten stickiness mantras for ultimate brand campaign
* Promax people's choice - Top 40
* Katial speak: 'Indian Idol' case study
* Soaps as vehicles of self-expression for women
* Nimbus to handle sponsorship for A1 Team India
* Promax&BDA seeks to find the 'sticky stuff'
* It's all in the brain - brands and emotional connect
* Getting core idea, title right half the battle: Benson
* Initiative bags media duties for PVR & Khadim
( 11 July 2005 )
 
* Tata Indicom unveils VData cards
* Blue Star launches screw-chiller range of Acs
* Sony unleashes marketing innovations around key shows
* Kurlon makes entry in the home furnishing segment
* Warner Bros to roll out new videogame on Justice League of America
* Spice launches Spice Caller Songs
* Philips in deal with ISRO, Apollo Hospital & DHAN
* Nike announces LeBron James Asia Tour Summer '05
* Travel agency Make MyTrip appoints marketing head
* INXS in recording deal with Epic Records/SonyBMG
* DoubleClick wins awards for mktg excellence in US
* Rakshit to receive AAAI Premnarayen award
( 9 July 2005 )
 
* Max woos media fraternity for '5 baje 5 Superstar'
* Ajay Modgil appointed Sab TV marketing head
* Sri Lankan Airlines to promote tour packages
* Awaaz felicitates brand leaders across 21 categories
* SifyMax, Sony to host 'Fame Gurukul' episodes
( 8 July 2005 )
 
* LG findings state consumers gung ho about HDTV
* Samsung launches SlimFit TV
* Café Coffee Day opens 50th outlet in Bangalore
* Yahoo! India ropes in Malaika Arora to woo users
* MSN launches official website for 'Rock Star: INXS'
* Sathyam Cinemas to instal two Imax systems
* 'red dot award' extends scope into design concept
( 7 July 2005 )
 
* Ranbaxy to market J. B. Chemicals brand in Romania
* IndianOil bats for Ten Sports in tri series
* Head & Shoulders launches Aloe Vera shampoo
* Emirates signs deal with Hertz for online car hire
( 6 July 2005 )
 
* Star's new ad rate system aims at transparency
* Live8 success inspires record sales
* Maa Bozell puts South team in place
* Awaaz consumer awards 2005 to be held on 7 July
* Fun Tech's' SkillJam inks deal with Virgin Games
* Air Deccan shoots longest TVC of a common man's first flight
* Sony, MTV in together '@ Fame Gurukul'
* PC sales register 20% growth; crosses 3.6 million
* Colgate launches Advanced Whitening toothpaste
* RK Swamy adds biz worth Rs 1 bn in first half of '05
* Deepak Ranjan is B4U national ad sales head
* Cutting Edge Media to sell air time for EuroNews
* St Luke's India is now Law & Kenneth Worldwide
( 5 July 2005 )
 
* AAAI organises seminar to mark diamond jubilee
* Dabur Foods launches Real Mango Twist in 2 variants
* Bombay Dyeing makes Times go monochrome
* Rasna appoints Mohanty as marketing head
(4 July 2005 )
 
* MetLife supports national athletic meet
* Coca Cola India appoints Ustas as bottling ops CEO
* Mehta appointed to Lowe Worldwide board
* Alongside TV panel, Tam to scale up AdEx ops
* Budweiser crashes into New Line Cinemas film in US
( 2 July 2005 )
 
* LG launches complete range of Notebooks
( 1 July 2005 )
 
August
September
October
November
December
Click below for the past year's Archives
* ARCHIVES FOR THE YEAR 2004
* ARCHIVES FOR THE YEAR 2003
* ARCHIVES FOR THE YEAR 2002

 
 
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