MUMBAI: After film song tunes and then the real songs
as caller tunes, now it is the turn of devotional tunes. Cellular
service provider Hutch has launched devotional caller tunes for its
subscribers in Delhi.
Subscribers can dial 123 from their Hutch phone and
say 'Caller Tunes' followed by 'Devotional' to set popular aartis
and bhajans as their caller tunes. Over 50 devotional caller tunes
are being offered in diverse regional languages such as Hindi, Punjabi,
Bengali, Tamil, Telugu and Kannada.
Speaking on the introduction of this new segment of
Caller Tunes, Hutch operations director Sanjoy Mukerji said, "Hutch
constantly innovates in its value added services to enhance the subscriber's
experience of our service and at the same time reach out to a wider
audience. Our latest offering will not only help subscribers use their
favourite devotional songs as Caller Tunes, but will also add to the
rich content that already marks this service."
Caller Tunes which Hutch launched in October offers
tunes in Bollywood, International, Punjabi, Record-My-Own, Indi Pop,
Dialogues, Hutch Tunes, Instrumental, Shuffle-Your-Tunes, and Whacky
Sounds at a nominal fee of Rs. 30 a month for three caller tunes for
free and additional caller tunes are charged at rate of Rs. 10 per
song, informs a comapny release.