MUMBAI: The Standard Chartered Bank, in association
with Visa International, has introduced 'Marathon' credit card to
celebrate the spirit of the Standard Chartered Mumbai Marathon.
Standard
Chartered Bank India consumer bank head Murali M Natrajan said, "The
response that we have received for the Marathon was phenomenal and
overwhelming, which is indicative of an increased awareness and keenness
about fitness. We at Standard Chartered recognised this trend and
have come up with a customer oriented offer. It takes not just the
spirit Marathon further, but also seeks to ride on the wave of fitness
consciousness that’s the beginning to start. In continuation
with our product innovations and many firsts, we are delighted to
introduce a credit card that truly celebrates the spirit of the Standard
Chartered Mumbai Marathon."
Standard Chartered Bank is the market leader in sport based affinity
card programmes. Its earlier success includes the Cricket Card,
the Soccer Card and Olympic Games Card. The Marathon Card is a logical
extension of the Standard Chartered Bank product suite. It has partnered
with Reebok in its endeavour to promote fitness among the customers.
The exclusive offers for the customer include:
Free Reebok Running Shoes: A pair of Reebok 3D Runner Shoes
worth Rs 2290 are offered free with every card
Balance Transfer at 0.99 per cent: An attractive balance transfer
at a very low interest rate of 0.99 per cent per month, for the
first six months,
Supplementary Card free for life: All Marathon card members
could gift their near and dear ones supplementary Marathon Credit
Cards. These cards are offered free for life,
Win Reebok treadmills: On spending just Rs 900 on the Marathon
Credit Card every month, customers get a chance to win Reebok
treadmills worth Rs 245,000 each, for a period of eight months.
Standard Chartered Visa Marathon credit cards will
be available at a one-time enrollment fee of Rs 1599 and will be issued
in Ahmedabad, Bangalore, Bhopal, Bhubaneshwar, Chandigarh, Chennai,
Cochin, Coimbatore, Cuttack, Hyderabad, Indore, Jaipur, Kanpur, Kolkata,
Lucknow, Ludhiana, Mumbai, Mysore, New Delhi, Pune, Trivandrum, Vadodara
and Vizag.
VISA International country manager South Asia Santanu Mukherjee
said, "The Standard Chartered Marathon card is symbolic of
the commitment made by thousands of marathoners in the recently
concluded Standard Chartered Mumbai Marathon. We are delighted to
partner with Standard Chartered Bank in launching this commemorative
product that symbolises the spirit of freedom and the heart of sport."
Reebok India Limited MD Subhinder Singh Prem said, "We are
pleased to continue our very successful partnership with Standard
Chartered through the Marathon Card. Our earlier association on
the Olympic Games Card has been very successful and has been received
very well by customers. We expect to repeat the same through the
Marathon Card."
Standard
Chartered Bank India consumer bank head Murali M Natrajan said, "The
response that we have received for the Marathon was phenomenal and
overwhelming, which is indicative of an increased awareness and keenness
about fitness. We at Standard Chartered recognised this trend and
have come up with a customer oriented offer. It takes not just the
spirit Marathon further, but also seeks to ride on the wave of fitness
consciousness that’s the beginning to start. In continuation
with our product innovations and many firsts, we are delighted to
introduce a credit card that truly celebrates the spirit of the Standard
Chartered Mumbai Marathon."