Grey's Nirvik Singh
elevated to President, South East Asia
Indiantelevision.com
Team
(27 January 2005 4:00
pm)
MUMBAI: In an endeavour to exercise new regional responsibilities
Nirvik Singh, currently Chairman - South Asia has assumed the newly
created position of President, South East Asia, Grey Global Group.Singh
will continue to be based out of Mumbai. In addition to his existing
portfolio of India, Bangladesh, Sri Lanka and Pakistan, Singh will
now also take charge of Grey operations in Thailand, Indonesia, Malaysia
and Indochina.
"Since taking the helm at Grey South Asia in
l997, Nirvik has transformed an organizationally and financially weak
operation to a vibrant agency group that has helped the region achieve
a stunning financial performance for the past three years. A smart
negotiator who has driven growth via astute geographic and business
line acquisitions, outstanding new business achievements and talent
development, Nirvik's skills as a businessman and total marketing
solutions partner will enable him to make immediate contributions
to Grey's client porfolio and operations across South East Asia,"
remarked Grey Global Group chairman and CEO Asia Pacific Mike Amour.
Singh's elevation comes in the wake of strengthening
and accelerating Grey growth opportunities in the region, citing the
need for "a better, smarter service offering for clients, increased
scale in key geographies and a more dynamic new business growth."