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Unique bidder to win 'Kahiin To Hoga' auction

Indiantelevision.com Team

(17 September 2004 6:00 pm)

MUMBAI: Star Plus is celebrating the much-awaited marriage ceremony of Sujal and Kashish, two characters from its show Kahiin To Hoga. The story takes a new turn with the popular characters deciding to tie the knot after a 'highly visible' love-hate relationship.

To mark the occasion, the show will have a unique SMS-based contest. Sujal is making an offer to the show's loyal fans - to bid for and take home the same kind of jewellery that he will be gifting Kashish, informs an official release.

According to the release, the contest will be a reverse auction through SMS 7827. The bidding amount for the Rs 2 million jewellery could be Rs 100, Re one or Rs 3.33. Viewers have to type 'BID (your bid amount)' and SMS it to 7827.

It will not be the highest bidder or the lowest bidder, but the lowest unique bidder who gets the jewellery! If two people have bid for Rs two and and three bid for Rs 1.05 and 1 person bids for Rs 1.50, then the unique bidder is the one with the amount of Rs 1.50 since that is lowest and the unique bid, adds the release.

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