| Launching the range of phones, Bharti Teletech vice
chairman and managing director Rakesh Bharti Mittal said, "It
gives me great pleasure to introduce yet another first from the stable
of Bharti Teletech. We have always been at the forefront of offering
cutting edge products to our customers and the introduction of this
range of technologically advanced 2.4 GHz frequency band phones will
further enhance the overall product experience. We would also like
to take this opportunity to compliment the government on delicensing
the indoor use of low power equipment in this frequency band, thereby
enabling manufacturers like us to leverage this in providing best-in-class
products to our customers."
According to Atlinks sales manger - India Nicolas Zentz, "The
introduction of the 2.4 GHz range of cordless phones under the GE
brand stands testimony to our growing partnership and reinforces
our belief in Bharti Teletech as the most preferred telephone manufacturing
company in India. We look forward to this mutually beneficial partnership
growing stronger by the day and introducing a much wider range of
technologically advanced GE phones."
The company also announced that it would further strengthen its
distribution network to 245 distributors and 10,000 retailers by
the end of this fiscal. In all, Bharti Teletech is targeting a sale
of five million fixed line telephone sets by the end of this current
fiscal.
The company has consolidated its dominant leadership position in
all the three segments of the domestic telephone market – the
operator market comprising purchases by BSNL and MTNL, the open
retail market and the private service provider’s market.
Said Bharti Teletech CEO Pawan Kapur, "Along with our superior
manufacturing and R&D capabilities, Bharti Teletech has always
looked at consumer needs and provided the products on such feedbacks
with our inherent strength of R&D capability."
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