Coca-Cola India was one of the first company’s in India to leverage the Internet to develop and maintain an online community for their consumers. The Company’s strategy to use Digital Marketing as an integral marketing tool has proven to be consistently effective going by the number of laurels myenjoyzone.com has already received.

Myenjoyzone currently has a registered user base of over 300,000 users and registers a whopping 15mn plus hits every month, informs media release.