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| Trust
Telecom CEO Vivek Rajgarhia along with China Kejian Corporation
Ltd. president Kok Kin Hok at the launch of the Kejian mobile
in India |
Kejian has entered into an exclusive, long-term and strategic arrangement
with the reputed Rajgarhia Group to market and support its mobile
phones throughout India and the Saarc region. The new company which
would represent, sell, and service the Kejian handsets for the national
market and the Saarc region will be called Trust Telecom Technologies.
Looking ahead, a JV proposal for manufacturing has also been conceived,
and will be subsequently addressed by the two partners at an appropriate
date in the near future.
As a result of this launch, Indian customers will now have access
to world-class phones, which are not only the latest in design and
technology but also come with extremely competitive price points.
The unique high-value proposition of these handsets is the fact
that they come with a first ever lifetime warranty against any unforeseen
manufacturing defect said an official press release.
Trust Telecom, is fully committed to provide the best service and
highest value for its customers. Through an extensive dealer network,
a thorough and on-going dealer and engineer training programs and
a 24X7 help line, the company will provide its customers with a
hitherto fore unseen and unheard of satisfaction levels.
India is the first International market that Kejian is going to
focus on. The company has an unwavering commitment and focus on
becoming a leading cell phone brand in India, and as such, along
with Trust Telecom Technologies, is committed to investing heavily
in positioning, branding, and providing a high quality of service
and satisfaction to its customers.
China Kejian Corporation Ltd. president Kok Kin Hok said, "Kejian
has been widely recognised for its breakthrough research and cutting-edge
technologies for its GSM and CDMA handsets. It sees in India one
of the fastest and largest cell phone markets in the world. With
growing consumer discernment and an absence of a leader that can
provide a range of high quality, and feature rich mobile phones,
with superior looks and finish, at prices that can be afforded by
the Indian masses, Kejian would bring its expertise and commitment
to the value conscious Indian consumer. We are pleased to join hands
with Trust Telecom Technologies, promoted by Indias Rajgarhia
Group, for marketing Kejian mobile phones."
According to Trust Telecom CEO Vivek Rajgarhia, "Our vision
is to become a leader among the new entrants first and then take
on the established brands and be among the top three providers of
consumer communications solutions to the Indian people. I am confident
that with Kejians in-house R&D capabilities, quality and
service focus, as well as the long-term commitment to the Indian
market, Kejian will make a significant mark in ever growing India
cell-phone market, in terms of both market share and customer perception."
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