 Prior
to being appointed MD, Luthra was the sales director of Mattel Toys
India. As MD, Luthra will be responsible for the overall operation
of all Mattel India brands including Barbie, Hot Wheels and Fisher
Price. He would also be responsible for Mattel distributor operations
in Nepal, Sri Lanka, Pakistan, Bangladesh, Maldives and Mauritius,
says a company release.
While he was sales director, Luthra led several assignments on
sales, corporate and brand strategies for the company. He has over
13 years of selling and marketing experience. Before joining Mattel
Toys, he was associated with Escorts - Yamaha two-wheelers, Bausch
& Lomb - Rayban Sunglasses and Business Standard, the release
says.
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