Indiantelevision.com's Media, Advertising & Marketing Watch for the month of October 2002
 
* BBC promotes 'Mastermind India' through online contest
(31 October 2002)
* Buena Vista flaunts mouse power to woo advertisers
(30 October 2002)
* HBO to push 'Band of Brothers' home video in US
(30 October 2002)
* Promos, packaging for building channel brands
(30 October 2002)
* MTV to air India's first 'on-air' SMS based music show
(29 October 2002)
* Siyaram to review contract with Becker
(28 October 2002)
* Universal McCann inks deal with DoubleClick in US
(28 October 2002)
* Wireless marketing campaign for 'Knockaround Guys'
(25 October 2002)
* Applied's pay-for-performance ad serving solution
(25 October 2002)
* Sponsors make a beeline for 'Lagaan' premiere on SET
(25 October 2002)
* Madison launches merchandising unit - MMS
(23 October 2002)
* Vicks marks golden jubilee with double promotion
(23 October 2002)
* Motorola, ESPN offer mobile applications for sports fans
(23 October 2002)
* IMAX to launch first 3D animated holiday feature
(23 October 2002)
* Cartoon Network in promo tie-up with Boomer
(22 October 2002)
* IT industry on recovery path
(22 October 2002)
* FCB Ulka takes case study competition to the Net
(22 October 2002)
* MTV brings 'Jackass' franchise to silver screen
(21 October 2002)
* BBC takes battle of the boardroom to the skies
(18 October 2002)
* SET India announces 'Lagaan maaf' contest
(17 October 2002)
* DoubleClick, Macromedia's solutions for online advertising
(17 October 2002)
* TCS chief S Ramadorai voted Asia Business Leader
(17 October 2002)
* Publicis to shut down DMBB
(16 October 2002)
* Mad River inks sponsorship deal with Eco-Challenge
(16 October 2002)
* Carat prefers DoubleClick as ad serving provider
(14 October 2002)
* CII conference to focus on creating India tourism brand
(12 October 2002)
* Star's new ad sales structure takes effect on Monday
(12 October 2002)
* Buena Vista scouts for little artists through contest
(11 October 2002)
* KidzMouse shakes hands with Nick
(11 October 2002)
* Coke to launch promo for Harry Potter movie
(11 October 2002)
* SMS strikes again on Aaj Tak
(11 October 2002)
* And now, a Net contest from 'Shubh Mangal Savadhan'
(10 October 2002)
* Shah Rukh, Kareena in 1st AirTel TV ad
(10 October 2002)
* Kenstar snaps up chef Sanjeev Kapoor as ambassador
(10 October 2002)
* Yahoo!, Mccann, Optimedia sign up for WebRF service
(9 October 2002)
* Sunsilk takes centrestage at bridal fest
(9 October 2002)
* MAX's tiger animation a hit with viewers
(9 October 2002)
* Nielsen, Arbitron to study outdoor advertising
(8 October 2002)
* Rock The Vote ties up with 'The West Wing' for special
(8 October 2002)
* Sahara back as sponsor of Indian cricket team
(7 October 2002)
* Zee TV to relaunch Antakshari with Sansui as sponsor
(7 October 2002)
* Special-Edition Bond car moves from screen to street
(7 October 2002)
* Disney Online honored with four WebAwards
(5 October 2002)
* US TV networks promote new shows through website video clips
(5 October 2002)
* Mudra launches Pharma Communication Division
(5 October 2002)
* Fevicol ad fest airs on Zee Network
(5 October 2002)
* Mudra launches Pharma Communication Division
(4 October 2002)
* On2 Technologies' new Internet advertising suite
(4 October 2002)
* MTV's social initiative joins forces with Time
(4 October 2002)
* AOL has creative challenges for Harry Potter fans
(4 October 2002)
* NBC's Friends hits TV commercial price peak at Rs 24 m. for a 30 second spot
(4 October 2002)
* Discovery in marketing overdrive
(4 October 2002)
* Lead actors in on the act promoting Star's afternoon shows
(2 October 2002)
* Kwality Wall's announces winner of new promo
(2 October 2002)
* Nielsen launches Digital Media Universe
(2 October 2002 )
* 8 US public TV stations create sales entity
(2 October 2002 )
See archives for the month of:
* SEPTEMBER 2002
* AUGUST 2002
* JULY 2002
* JUNE 2002
* MAY 2002
* APRIL 2002
* MARCH 2002
* FEBRUARY 2002
* JANUARY 2002
 
* Archives of Media, Advertising & Marketing Watch Interviews
* Archivesn of Media, Advertising & Marketing Watch Special Report
 
 
 
 
 

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