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Indiantelevision.com's Media, Advertising & Marketing Watch

Media, Advertising & Marketing Watch for the month of March 2002

* Egmont ties up with producers for 'Badhaai Ho Badhaai' merchandise (30 March 2002)
* Government okays 100 per cent FDI in advertising (30 March 2002)
* ONGC seeks ad agency to pump up its publicity (28 March 2002)
* HTA, Chennai bags Ad Club, Madras Awards honours in close finish (26 March 2002)
* ESPN Star Sports plugs soccer and racing in Hong Kong, Singapore (25 March 2002)
* Max and Saregama - HMV give Bollywood buffs a chance to get lucky with Hrithik (23 March 2002)
* The Big B and the little master come together in Pepsi's new ad campaign (23 March 2002)
* RADD and In Crowd International hatch global alliance (22 March 2002)
* Diet Pepsi and Aquafina aim to capture eyeballs during the Academy Awards telecast (22 March 2002)
* Monty Ghai to head CNN ad sales in India, Australia (21 March 2002)
* Blockbuster, Coca-Cola announce global marketing alliance (20 March 2002)
* Leo Burnett bags Bronze at Asia Pacific ad fest (19 March 2002)
* Cartoon Network does a little number around 'Lagaan' (19 March 2002)
* Viacom to have simultaneous cross-promotional activity on 13 networks and websites (18 March 2002)
* Orange Street triumphs at Levi's Great Indian Rock festival (16 March 2002)
* HTA beats seven agencies to bag HPCL accounts (13 March 2002)
* AAAI, IBF reach agreement - no outstandings beyond 75 days (12 March 2002)
* 'Hong Kong is it!' for AXN as brand building exercise gathers steam (11 March 2002)
* Pepsi, etc Punjabi brew latest pop alliance (11 March 2002)
* Madison wins Essel media account (7 March 2002)
* Cartoon Network mixes brand promotion with festival of colours (6 March 2002)

 

See archives for the month of:
*February 2002
*January 2002
 

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