|
Media, Advertising & Marketing Watch for the
month of June 2002
|
| * |
Nokia
and Euro RSCG Worldwide win Gold Lion Direct in Cannes
(29
June 2002) |
| * |
US
marketers cautiously optimistic, says DoubleClick survey
(27
June 2002) |
| * |
McCann
Pulse study finds football fans behaviour radically affected
by World Cup (26
June 2002) |
| * |
'Mirinda
cool stuff' campaign targets school students (25
June 2002) |
| * |
HLL-MindShare
Fulcrum bags Gold in Amsterdam (24
June 2002) |
| * |
Ad
and TV execs debate ‘Does Asian Business TV needs a makeover?’
at roundtable (24
June 2002) |
| * |
P&G,
Discovery Communications ink cross platform media and
marketing deal in US (24
June 2002) |
| * |
Discovery
seeks new agency as M Bold closes (22
June 2002) |
| * |
Nielsen/NetRatings
launches new online multimedia measurement report
(22
June 2002) |
| * |
Universal
McCann tops media winners at Cannes Ad Festival with Media
Grand Prix, 3 Gold Lions (22
June 2002) |
| * |
i3
Mobile and ESPN hatch alliance to give users audio highlights
(22
June 2002) |
| * |
Firefly
Media makes foray into Asia (22
June 2002) |
| * |
Logica
and Reuters tie up to bring soccer to the cellphone
(21
June 2002) |
| * |
Discovery
gets the nod from EquiTrend best brand study
(21
June 2002) |
| * |
Mudra
gives keyhole view of its brand building strategy (20
June 2002) |
| * |
DoubleClick
launches measurement, analysis tool for online traders
(20
June 2002) |
| * |
Brits
turned off by TV ads, says survey (20
June 2002 ) |
| * |
Good
news for Ogilvy & Mather India at Cannes (19
June 2002 ) |
| * |
i-traffic
uses Wimbledon peg for BA's multi media campaign (19
June 2002) |
| * |
Trip.com
and Nick get together for family travel promo
(19
June 2002) |
| * |
Hawaii
ties with Walt Disney studios to promote new Disney flick
(19
June 2002) |
| * |
P&G
and Viacom Plus expand cross marketing partnership
(18
June 2002 ) |
| * |
Ravi
Krishnan appointed managing director - IMG/TWI South Asia
(17
June 2002) |
| * |
Creative
Coke pitch boards to continue till FIFA finals
(17
June 2002) |
| * |
'Get
Out There' gets Gold EFFIE for Royal Caribbean
(17 June 2002) |
| * |
DoubleClick
ad data shows rich media click-through rates 6 times higher
than standard ads (14
June 2002) |
| * |
Swatch
Group's Hayek to receive 'Advertiser of the Year' award
at Cannes Lions 2002 (14
June 2002) |
| * |
McCann-Erickson
study points to cross-cultural influences of the World
Cup (13
June 2002) |
| * |
ESS
readies ad campaign for Singapore charity dinner (12
June 2002) |
| * |
KirchSport
monitors channels, sites to protect FIFA broadcast rights
(11
June 2002) |
| * |
YesAsia.com
and Lollicup USA form exclusive marketing alliance (10
June 2002) |
| * |
BBC
World launches multi media promo for Beyond The Boundary
(8
June 2002) |
| * |
Rajasthan
Patrika wins another laurel with SOPA award
(8
June 2002) |
| * |
World
Cup on top of Lycos' 50 most popular user searches (8
June 2002) |
| * |
SAB
introduces the 'new look' Knock Out in Andhra Pradesh
(7
June 2002) |
| * |
Warner
Bros to leverage brands at Licensing 2002 International
(7
June 2002) |
| * |
Text
100 wins Canon account (6
June 2002) |
| * |
Tissot
launches heritage classic (6
June 2002) |
| * |
Adidas
teams with NBA and WNBA on new marketing partnership (5
June 2002) |
| * |
Cartoon
Network and Bournvita offer trip to Kangaroo land (5
June 2002) |
| * |
Dabur's
Real growing by leaps and bounds, bags industry award
(4
June 2002) |
| * |
Rivals
HBO, Showtime join hands for Tyson-Lewis bout (4
June 2002) |
| * |
ESPN
Star Sports to use EPL legends to raise funds for Singapore
charity (3
June 2002) |
| * |
Pepsi
uses Bollywood heartthrob Fardeen Khan for Summer Blast
campaign (3
June 2002) |
| * |
BBC
World gets to partner 3G World Congress 2002 (3
June 2002) |
| * |
McDonald's
helps kids connect with soccer at World Cup (1
June 2002) |
| * |
CNBC
launches second edition of Asia Business Leader Awards
(1 June 2002) |
