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Indiantelevision.com's Media, Advertising & Marketing Watch

Media, Advertising & Marketing Watch for the month of February 2002

* Business Today's brand building golf exercise kicks off Saturday (26 February 2002)
* Photo finish for Cartoon Network's brand promotion Toon Cricket (26 February 2002)
* Levis and RSJ have a second go at the Great Indian Rock trick (26 February 2002)
* Triple A Awards: Lowe maxes, Contract follows with Quadrant getting three golds (23 February 2002)
* AXN, Hong Kong Tourism tie up for joint awareness initiative in India (23 February 2002)
* MTV's Loveline to continue with BPL Mots for brand building image (20 February 2002)
* Corporate honchos brainstorm views at CNBC India's roun (20 February 2002 )
* Band power - [V] drums up 'Popstars' frenzy (19 February 2002)
* US TV has oodles of clutter, advertisers' study shows (15 February 2002 )
* Pester power - Cartoon Network sizes up kids (14 February 2002)
* LinkShare introduces media tracking innovation (14 February 2002)
* Leo Burnett brandishes Activation (12 February 2002)
* Television channels step into the Great Outdoors (12 February 2002)
* Toyota inks deal with ESPN for Asia X Games sponsorship (9 February 2002 )
* New research suggests that Internet can complement traditional advertising media (6 February 2002)
* Commercial breaks - 'ad'ing value to business? (1 February 2002)

See archives for the month of:
*January 2002
 


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