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Media, Advertising & Marketing Watch for the
month of February 2002
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Business
Today's brand building golf exercise kicks off Saturday
(26
February 2002) |
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Photo
finish for Cartoon Network's brand promotion Toon Cricket
(26
February 2002) |
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Levis
and RSJ have a second go at the Great Indian Rock trick
(26
February 2002) |
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Triple
A Awards: Lowe maxes, Contract follows with Quadrant getting
three golds (23
February 2002) |
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AXN,
Hong Kong Tourism tie up for joint awareness initiative
in India (23
February 2002) |
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MTV's
Loveline to continue with BPL Mots for brand building
image (20
February 2002) |
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Corporate
honchos brainstorm views at CNBC India's roun (20
February 2002 ) |
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Band
power - [V] drums up 'Popstars' frenzy (19
February 2002) |
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US
TV has oodles of clutter, advertisers' study shows (15
February 2002 ) |
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Pester
power - Cartoon Network sizes up kids
(14
February 2002) |
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LinkShare
introduces media tracking innovation (14
February 2002) |
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Leo
Burnett brandishes Activation (12
February 2002) |
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Television
channels step into the Great Outdoors (12
February 2002) |
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Toyota
inks deal with ESPN for Asia X Games sponsorship
(9
February 2002 ) |
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New
research suggests that Internet can complement traditional
advertising media (6
February 2002) |
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Commercial
breaks - 'ad'ing value to business? (1
February 2002) |