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Indiantelevision.com's Media, Advertising & Marketing Watch

Media, Advertising & Marketing Watch for the month of April 2002

* Cartoon Network’s Dexter promotion draws 35,000+ responses (29 April 2002)
* Hudco looks to empanel ad agencies (29 April 2002)
* 'Fair and Lovely' gets 1st Duryodhan award in TV ad category (26 April 2002)
* Deep Purple’ all set to rock Mumbai (26 April 2002)
* Leo Burnett bags Kellog's cheese account (25 April 2002)
* Indian Navy team third in Hong Kong Challenge finals (24 April 2002)
* Cult brands focus of MTV, Brand Equity's upcoming youth marketing forum (23 April 2002)
* National Geographic Channel celebrates Earth Day with photo contest (19 April 2002)
* Jupiter Media Metrix launches online media planning tool (19 April 2002)
* ESPN Star Sports' 'Most Passionate EPL Fan' contest has a winner (18 April 2002)
* Cartoon Network takes its Dexter promo to Mumbai (18 April 2002)
* Madison Creative bags Amtrex AC account (17 April 2002)
* MTV launches translucent credit card with Citibank (17 April 2002)
* Cartoon Network, Bournvita sign promotional licensing deal (16 April 2002)
* Lodestar lures the loot at Emvies 2002 (16 April 2002)
* Hallmark launches multi media blitz for Mother's Day specials (15 April 2002)
* Egmont Imagination India ties up with Vijayta Films (13 April 2002)
* Ad Club's Emvies 2002 to be announced Monday (11 April 2002)
* Disney Online launches 'The Magic Banner' (10 April 2002)
* Nickelodeon to promote 'Kids Choice Awards 2002' in partnership with Comcast (9 April 2002)
* Fusion Media ties up marketing deal with Shop 24 Seven (8 April 2002)
* Nickelodeon and Global-QVC solutions develop new e-commerce site for parents (8 April 2002)
* Gemini uses film as bait to hook the viewer; Eenadu slackens (5 April 2002)
* Lifestyle and Habits of the Rich and Hard Working (4 April 2002)
* Colgate to help MTV scout for new veejays (3 April 2002)
* Revlon will partner with MGM for new Bond film (3 April 2002)
* Cartoon Network's latest brand promotion excercise involves saving Dexter’s brain (3 April 2002)
* Reaching out to the Rich Man (2 April 2002)
* Jupiter Media Metrix report presents bleak picture for paid online content revenues (1 April 2002)

See archives for the month of:
*March 2002
*February 2002
*January 2002
 
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