| While
confirming his resignation, Rao refused to give any indication as to where his
next port of call would be. "I will reveal my plans within the next four
weeks," was all he was willing to offer. Rao's
exit comes close on the heels of India TV managing editor Rohit Bansal's elevation
last week to INS COO. The post is a newly created one. India
TV chairman Rajat Sharma said , "India TV has achieved the big league in
the Hindi News genre in the last one year on the back of innovative news programming
and a strong distribution push. A strong team is ready andeager to achieve the
next level in sales and branding." Rao,
an advertising veteran of more than three decades before he joined India TV said,
"It will be very satisying to see India TV and brand Rajat Sharma becoming
bigger." Also
Read: India
TV elevates Rohit Bansal to COO |