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The
white paper analyses key television services
and offers growth strategies and recommendations
for providers worldwide and for Europe in
particular. Europe experienced a growth
rate of 250 per cent between 2006 and 2007
for telco/IPTV services, defined as landline-based
multichannel and on-demand video services
provided by a telephone operator.
Parks Associates VP, principal analyst Kurt
Scherf says, "Telco/IPTV services provide
European operators with a critical toehold
in attracting and retaining customers. However,
IPTV is a small part of a crowded market
of terrestrial, satellite and cable offerings,
and the competition will be intense."
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