(19 September 2007 4:00 pm)

MUMBAI: Nimbus Sport has announced non-exclusive agreements with Hong Kong mobile operators - Hong Kong CSL, PCCW and Hutchison Telecommunications - to provide mobile clips of the Barclays Premier League for the next three seasons 2007/2008, 2008/2009, 2009/2010.

The operators will offer near-live video clips, highlights, match reviews and previews of each and every Barclays Premier League match during the term. Subscribers of Hong Kong CSL, Hutchison Telecommunications and PCCW will be able to access the content through subscription and pay per view models.

Nimbus Sport CEO Digvijay Singh said, "We are delighted to partner with Hutchison Telecommunications, HK CSL and PCCW to share the world's most popular football property with millions of fans. Our partners are the leading mobile telecommunications operators in Hong Kong and Nimbus is certain that together we will be able to provide compelling and exciting content to all subscribers".

Hong Kong CSL director of business development Dr. Tony Seeto said, "Mobile subscribers in Hong Kong have reached the unbelievable number of 9.3 million, with a penetration of 135 per cent. We are delighted to provide Barclays Premier League content and reach a wider audience for the League through this deal with Nimbus."

The rights awarded to Nimbus Sport span countries across the globe - including India, China, Japan, Korea, Hong Kong, Thailand, Pakistan, Bangladesh, Sri Lanka, and other countries in Asia; UAE, Saudi Arabia, Algeria, Egypt, and other countries in the Middle East and North Africa; Italy, Portugal, Spain, Greece, and Belgium in Europe; and reaching as far as Brazil, Australia and New Zealand.