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Sources
however said that the NBA would not push the deadline too far,
as it is keen to submit the code to the I&B ministry.
The
real problem is getting most of the other channels not based in
Delhi or Mumbai to give their inputs, as the NBA leadership would
like to broaden the base of the organisation as well as support
for the draft code of content, so that the government is not able
to dismiss it as the will of a handful of journalists.
"There is need to make this a national consensus, and hopefully
we shall be able to do that, as we are keen on this," a source
in the news TV industry told Indiantelevision.com.
The code is a response to the ministry wanting to foist a code
of conduct on the news channels, which the latter have slammed
as an infringement of the right to freedom of speech and expression.
In fact, the government had promised to redraft the original code
it had issued for consultation, and said it would keep a minimalist
approach.
Despite that, in a meeting with the minister last month, the news
broadcasters had refused to have anything to do with a government
created code.
The key aspects of the code drafted by the NBA - though no details
are being divulged about the actual content - are sting operations,
privacy, decency and measures to be taken against an errant channel.
Issues as to how far is too far, and what to do with a situation
like the one in which a news channel repeatedly aired the footage
of a former film starlet bathing in the nude inside a jail bathroom,
will be central to the concerns of the NBA code, as it had told
the government that the industry was mature enough, just a few
days before this scene was aired on TV.
"We have the concerns of the government relating to cultural
values in mind, as the government is as Indian as we are and share
the same values, but we want only self-governance, not government
gagging of the media," a senior editor told Indiantelevision.com.
Meanwhile the entire issue of Broadcast Bill and hence the government
drafted code has been put on the back burner, seemingly for an
indefinite time, as the PMO does not want the media upset to the
extent it had become, especially with some critical elections
coming round the corner.
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