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Indiantelevision.com's Digital Edge
WWIL unveils brand mascot for GalaxZee
 
Indiantelevision.com Team

(29 October 2007 8:00 pm)

 

MUMBAI: Zee Network's Wire & Wireless India Limited (WWIL) has launched a brand mascot, in a bid to strengthen its digital cable brand GalaxZee.

 

WWIL CEO Deepak Chandnani said, "The brand mascot will help the brand to identify with today's consumer re-inforcing the brand values of - modern, technology savvy, friendly and trustworthy."

Digital cable offers DVD picture quality and stereophonic sound for enhanced television viewing. It has the capacity to offer 1000 digital channels and it also offers local cable channels covering city specific news, entertainments, interactive games and movies.

 
The ongoing festival premium package from GalaxZee provides the set top box plus 3 months subscription for Rs 1899 in Mumbai.
 
 
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