National Geographic Channel India VP marketing Rajesh
Sheshadri said "Through this initiative we are
looking for the brightest, smartest and the coolest
Indian kid who likes his books as much as sports,
likes to learn and discover new things, is adventurous,
out-going and ready to take on challenges. Nat Geo's
endeavour is to stimulate the intellect of our young
audiences to 'Think again' and encourage them to learn
more about the world they live in, while enjoying
the experience."
The
hunt spans across 10 cities covering 400 schools and
has received approximately 4,00,000 kids between 11-14
years of age participating in the first round. Out
of these, 500 kids in each city made it to the city
finals, which are being organised in the respective
cities, states an official press release.
The
city finals were divided into two batches, Junior
- Standard 5 and 6 and Senior - Standard 7 and 8 with
250 kids in each. There were three selection rounds
with a number of activities in each meant to test
different aspects of the participants' personality.
Two winners were chosen to proceed to the national
round.
The
city finalists will be run through a set of tests
in the setting of an adventure camp and only four
out of these twenty city finalists will make it to
the national finals.
The
lucky four will be groomed before they host their
own show on Nat Geo Junior. The winner will
be decided by a reputed panel of judges. This rigorous
selection process will result in the winner being
crowned the prestigious title of 'Nat Geo Junior'.
The
gratification for the winner includes a fund for his
/ her future education; a chance to host Nat Geo Junior
shows on the channel for three months and a bouquet
of prizes from other partners associated with the
hunt.
National
Geographic Channel has partnered with Max New York
Life to provide this platform for kids to showcase
their brilliance.