(27 November 2007 6:45 pm)

MUMBAI: CinemaNow, a digital entertainment innovator delivering Hollywood movies and TV shows across multiple-platforms, announced that Ashley Woodworth has joined the company as senior vice president of marketing.

With more than ten years of experience in product marketing, Woodworth will oversee the company's burgeoning marketing initiatives across multiple platforms, including integrations with consumer electronics devices, and report directly to CinemaNow CEO Curt Marvis.

She will also manage the company's sales, product, merchandising, and customer service operations

Woodworth joins CinemaNow after an extensive tenure at Move Inc., the online network of Web sites for real estate search, finance, and moving, where she played an integral role in the company's product development, marketing and operations strategies for the real estate industry and beyond.

Woodworth most recently served as vice president of product and was responsible for the strategic direction and hands-on management of Move Labs, an inter-disciplinary team that develops and deploys product, technology and marketing solutions to support and expand the company's presence.

"Ashley has a great track record and brings a wealth of highly relevant experience to CinemaNow," said marvis. "With her knowledge and passion for the company, I am looking forward to the direction and initiatives she will spearhead to further enhance our industry-leading position."

Prior to her stint at Move Inc., Woodworth worked at bSOURCE, a company providing businesses the ability to easily locate, evaluate and select service providers for their legal, accounting, public relations, human resources, and Web-development/e-commerce needs.