Indiantelevision.com's Kidology: CBeebies triumphs at Children's Baftas

Bafta notes that programme-makers are faced with huge challenges as they aim to educate and entertain children whose viewing skills and choices are already extremely sophisticated.

This makes the Academy's role in recognising and rewarding excellence in Children's entertainment all the more vital and challenging.

Two new categories were introduced for this year’s awards: Break-through Talent and Children's Video Game. The talent award went to Charles Martin who directed My Life As A Popat. The video game award went to Buzz! Junior: Jungle Party.

CBBC Newsround's The Wrong Trainers won the award for the best factual programme on television for using real-life stories about child poverty to create short animated films. Its storylines included siblings living in an overcrowded council flat and a boy living in a drug rehabilitation centre. The programme was accompanied by web pages on child poverty including an interactive quiz and advice for children.

That Summer Day, a BBC drama about the 7 July bomb attacks in London which revisited the terrorist atrocity from a child's perspective, received an award for the year's best drama. Aardman was hailed as the independent company of the year. The company is famous for creating productions like Wallace and Gromit. Happy Feet won the award for bext film. Kids could also vote for their favourite film. The Simpsons movie came out on top here. It beat the likes of Spiderman 3.

Bafta has also partnered with CBBC to launch a new children's film-making initiative to inspire and enable children to make their own films and tell their own stories. CBBC Me and My Movie, in association with Bafta, was launched on Blue Peter in April.

On the CBBC website children accessed an original 3D interactive space filled with film-making tips. The competition was also supported by film-making events at CBBC Summer Roadshows and at BBC Open Learning Centres across the country. A Bafta jury decided the final four nominations and the winner was The Unwelcome Stranger by 14-year-old Rosalind Peters.