Commenting on the launch of the Galli Galli Sim Sim summer special series, Turner International India Pvt. Ltd. VP advertising sales and networks, India and South Asia Monica Tata said, "The launch of the bi-lingual new series of Galli Galli Sim Sim is a summer treat for kids, as they can now utilize their vacations in watching a show that will make learning fun for them. Galli Galli Sim Sim touches millions of lives and helps kids prepare for school and life. This is yet another on-going step towards our commitment and passion to change the face of kids' education in India, using the power of television.

"Galli Galli Sim Sim has been appreciated phenomenally by parents and caregivers across the country who have encouraged kids to watch the programme. Infact, our pioneering multi-platform television and outreach programs have reached a record number of 11 million Indian kids across the country - a number that continues to grow."

Additionally, Cartoon Network Enterprises (CNE), the global licensing and merchandising division of Cartoon Network, is launching a whole new range of school products for kids called the Galli Galli Sim Sim Back to school range. This range will include school bags, stationery kits, story books, soft toys, apparel for girls and boys and home furnishings, available at affordable prices at select stores such as Pantaloon, Lifestyle, Piramyd, Landmark, Hypercity and Lilliput.