MUMBAI: Nickelodeon Recreation has elevated Stuart Rosenstein to SVP resorts and theatricals. He will continue to report to Nickelodeon Recreation senior vice president Howard Smith.

In this new role, Rosenstein will oversee licensing operations of Nickelodeon's expanding hotel business. He will work closely with Marriott International and Miller Global Properties in the newly developed partnership to create 20 new Nickelodeon Resorts by Marriott around the globe.

Specifically, Rosenstein will identify sites for development, oversee the creation of, and marketing worldwide for, the Nickelodeon Resorts by Marriott brand, and ensure that the resorts deliver a unique experience for traveling kids and families, states an official release.

Rosenstein will also continue to manage and lead Nickelodeon's live theatrical business, overseeing show development, production, marketing, franchise support, sponsorship integration, affiliate promotion, merchandise development and finances for all live theatrical productions, both domestically and internationally. In addition, he will continue to run Nickelodeon's live events, Costume Character Program and theatrical licensing business.