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Bhaskar Group to launch My FM in Amritsar
 

Indiantelevision.com Team

(26 July 2007 7:00 pm)

 

MUMBAI: Bhaskar Group's radio venture 94.3 My FM will launch in Amritsar on 27 July.

My FM is set to roll out ten more stations in Indore, Gwalior, Nagpur, Raipur, Jabalpur, Bilaspur, Jodhpur, Ajmer, Kota and Surat. The station is already available in Rajasthan, Punjab, Madhya Pradesh and Gujarat.

My FM business head Harrish M. Bhatia said, "With Amritsar we have completed all our Punjab launches. Punjab is considered P1 market for every category, so it adds a lot of value to our offerings. Now we are also looking forward a good response from our advertisers too. We are present in Punjab for quite some time now and our team understands the market and the customers very well."

My FM national programming head Viplove Gupte said, "We are offering people of Amritsar a complete bouquet of great music and programming. The content focus will be on city centric. Also, Rangeela Mann, a show which is very popular in Chandigarh and Jalandhar will be aired in Amritsar."

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