Indiantelevision.com's Kidology
 
 
'Harry Potter' magic rakes in $330 mn in first weekend
 
Indiantelevision.com Team
(16 July 2007 3:00 pm)
 

MUMBAI: Harry Potter and the Order of the Phoenix has grossed $330 million worldwide in its first weekend in theatres, making it the largest worldwide opening in Warner Bros. history. It is also the largest opening for the franchise.

The prior record for the studio and the franchise was Harry Potter and the Prisoner of Azkaban in 2004, which reached $207 million worldwide.

Harry Potter and the Order of the Phoenix brought in a record-breaking $140 million in box office receipts in the US for the five day opening; and internationally, it made $190 million in 44 markets, making this the biggest Harry Potter opening of all time around the world.

In the US Harry Potter and The Order of The Phoenix is the largest five-day opening in industry history for a non-holiday weekend, besting Shrek 2 which held the record at $128.9 million.

In addition, this will be the biggest opening week in the US of all five Harry Potter films. While Harry Potter and the Sorcerer's Stone first week's box office was $129 million, Harry Potter and the Chamber of Secrets first week came in at $106 million, and Harry Potter and the Prisoner of Azkaban took in $123 million in its first week. Harry Potter and the Goblet of Fire held the record to date for the franchise, bringing in $146 million in its first seven days in the US.

In addition, Warner Bros. Pictures International passed the $1 billion mark in overseas box office receipts over the weekend, propelled by the success of Harry Potter and the Order of the Phoenix. This includes $47 million in gross box office receipts generated by Village Roadshow territories. This is the seventh consecutive year the studio has achieved this status and exceeds the total for the same period in 2006 by 49 per cent.

In Europe, Harry Potter and the Order of the Phoenix had a strong response, as it is on par with Pirates of the Caribbean: At World's End to be the biggest opening weekend for 2007 in France and Germany. It is also the second largest industry opening weekend of all time in the UK (Fri. - Sun.) and is the fifth biggest industry opening weekend in Italy - the first major film in seven years to release in the height of the summer season. In Asia, Australia and Latin America, it is expected to be the largest opening weekend for any film in the Harry Potter franchise.

Harry Potter and the Order of the Phoenix also broke Imax industry records, becoming the biggest IMAX opening of all time. The film will open on 126 Imax screens worldwide - 91 of those in the US, with many featuring the final scenes of the film in Imax 3D - more than any previous release.

 
Go to Top
Click for Kidology Archives
 
Also Read: