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Hungama TV to mobile simulcast 'Zoran' on Reliance
 
Indiantelevision.com Team
(2 July 2007 9:00 pm)
 

MUMBAI: Hungama TV has tied-up with Reliance Mobile to 'Mobile Simulcast' Hungama TV's latest weekly live action show Zoran. The service is available to all Reliance customers through Rworld on their compatible phones.

Viewers can watch Zoran, which airs from Monday to Thursday at 7 pm on the channel, at the rate of Rs 15 for every five minutes, states an official release.

"An outstanding story has the ability to transcend space and time. We are extremely thrilled to offer our latest creative property Zoran to our viewers through a new media platform that allows them to access their favourite show even when they are out of home," said Walt Disney Television International (India) director, production and programming Aparna Bhosle. "Mobile platform is part of our strategy to make our storytelling available to consumers whenever and where ever they are, and how ever they wish to access it."

Reliance Communications president - ASCG Mahesh Prasad said, "Reliance Communications has pioneered video based content on mobile phones in India since its inception. With this major initiative, our mobile phones will offer the best of TV program content simultaneously as well. Reliance mobile users can now access and benefit from Hungama TV's programming even on the go. This is in line with Reliance Communications' pursuit of making mobile TV a reality in India and making the phone an entertainment station in itself."

 
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