(8 January 2007 6:00 pm)

MUMBAI: User-generated video community Grouper has announced its role as one of the channels on Sony Electronics' new TV feature -- the Bravia Internet Video Link.

The optional module will allow the newest Bravia Sony televisions to access a wide array ofpremium Internet video content available through Sony's Internet video service in the US.

Owners of Sony Internet video-ready HDTVs, available later this year, will be able to view some of the highest quality user-generated content from the Web via a small optional module easily attached and concealed behind the TV. Video on the Grouper channel on Bravia Sony televisions will be higher resolution than video found on Grouper.com and will be appropriate for all ages. Content from Sony Pictures Entertainment and Sony BMG Music, as well as other providers will also be available.

Grouper co-founder and co-president Josh Felser says, "This exciting partnership reinforces Grouper's leadership in distributing video of all types across different platforms. Grouper's channel on the Sony Bravia Internet Video Link brings enhanced quality user-generated videocontent into the living room and makes it possible for people to have more control over what and where they watch."

The module links the television set directly to a user's broadband Internet service provider via an Ethernet connection. Sony Internet video content can then be accessed directly on the TV without use of a personal computer.

The Bravia Internet Video Link will initially be supported by Sony's Bravia S-series flat-panel LCD high-definition television line, which was also announced today. The new TV models include the KDL-46S3000, KDL-40S3000, KDL- 32S3000 and KDL-26S3000 units -- all shipping this spring.