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MUMBAI:
CNN
will reveal the work of one of fashion's most sought-after snappers,
Mario Testino. He the channel says has never allowed television
cameras to witness his photographic sessions - until now. On its
show Revealed which airs on 10 Febraury 2007 at 6 pm, 11
February at 2 pm, 8 pm and on 12 February at 8 pm viewers meet the
man who has photographed many of the world's most iconic images.
Testino
has captured personalities including Princess Diana for her famous
Vanity Fair cover in 1997, Madonna for designer label Versace, as
well as playing a pivotal role in the careers of supermodels Kate
Moss and Gisele Bündchen. His work is seen worldwide in fashion
magazines, at international exhibitions, on the walls of art galleries
and in a number of books.
The
show offers viewers the opportunity to follow Testino at work, during
the life-span of a high-profile campaign for Versace Spring 2007.
It begins as models line up for a casting session with the top photographer
in Paris, before he heads for a brainstorm with his Art Director
and friend of twenty years, Patrick Kinmouth. The two men review
their previous campaigns for Versace, which include Halle Berry,
Demi Moore and Madonna, and consider whether to use models or celebrities
in their latest project.
The
fashion spotlight next moves to Italy, for Milan Fashion week, where
Testino visits Versace's head office for a meeting with Donatella
Versace, who tells Revealed that her choice of photographer
is crucial to her success as a designer, "To me at the moment,
Mario Testino is the only photographer with a sense of modernity
and a sense of creativity combined with a knowledge of the market
of fashion, which no one else has."
Attending
Versace's packed catwalk show, one of the centrepieces of Milan
Fashion week, Testino finds himself amongst pop legend Prince, and
with fashion royalty, present in the form of Anna Wintour, Editor-in-Chief
of American Vogue. She tells REVEALED, "Mario is one of the
very few photographers that we look on as a voice of the magazine
photographer. He has such an extraordinary spirit, such a positive
energy. The celebrities adore working with him, he loves fashion."
New
York is the next stop, where the Versace fashion shoot takes place,
with supermodels Kate Moss - Testino's favourite model is straight
off the red-eye plane from London to attend - and Carmen Kass, Caroline
Murphy and Angela Lindvall. Revealed witnesses Testino at
work as he coaxes the poses he needs from his supermodel cast, as
he explains that models come into the studio with what they have,
and, unless a photographer brings something additional out of the
session, it remains the model's photograph, not the photographer's.
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