The programme is a culmination of an initial selection process initiated by MaRRs Events in collaboration with Cambridge University Press through the International Spelling Bee Contest conducted in schools across Kerala. The shortlisted winners of this school level contest will vie for honours in the Amrita TV game show. Students from Class VII to XII will be eligible to participate, informs an official release.

The channel promises that the game show will create a learning experience using a vibrant and peppy format. The ten interactive rounds will include: Jumble Word, Spellcheck, Crossword, Mystery Word, Dictionary Scramble, Pix-Word, Mix and Match, Antonyms, Pick and Spell and Building Blocks The Show has prizes for viewers too.

The Good English Game Show is another reality format targeting young aspirants on Amrita TV. This follows from the weekly music talent hunt programme Super Star Junior which also caters to aspirants in the 10 -15 age group.