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MUMBAI: Bollywood actor and Miss Universe Sushmita Sen will
join Hollywood actor Ashley Judd in a documentary on National
Geographic channel to raise global awareness on HIV/AIDS.
The NGC shoot will take place in the month of March when Ashley
Judd comes to India. Judd is the PSI Global Ambassador.
The documentary will explore why women are particularly vulnerable
to HIV infection and to increase awareness of the affliction.
PSI/India
managing director Tim McLellan said, "We are honoured
that Sushmita Sen has agreed to partner Ashley Judd in this
documentary film for National Geographic channel. She is known
for her commitment to women empowerment and this film is all
about women empowerment and HIV/Aids awareness."
PSI/India
is a not-for-profit organization working in the areas of health
& women's empowerment. It uses social marketing to achieve
positive behaviour change through the promotion of ideas,
products and services conducive to better health. PSI/India
is also an active partner in the government's contraceptive
social marketing program
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