| MUMBAI:
Big FM Hyderabad in association with DVV Danaiah has launched the music of Ravi
Teja's Telugu film Krishna. As
an exclusive radio partner, Big FM will promote Krishna with its on-air
and on-ground activities and campaigns.
The
station will feature interviews with the cast and crew of
the movie, and also run contests for its listeners across
Hyderabad, Tirupathi and Vishakapatnam.
Big
FM programming head AP cluster Swapna said, "We are approaching
the association with the objective of delivering value to
our listeners as well as the producers of the movie. Our effort
is to create exciting content around the theme of the movie
which will generate listener interest and promote the movie
far more effectively."
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