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CNN Digital Network attracts largest audience in 11-year history
 
Indiantelevision.com Team

(15 December 2007 12:00 pm)

 

MUMBAI: CNN Digital Network has scored its largest unique audience ever in its 11-year history, with 32.8 million unique users.

It bettered Yahoo! News and the MSNBC Digital Network to be the top current events and global news site for the month, according to Nielsen Online.

 

In July, CNN.com unveiled an integrated web site that puts users within a click of the global, national and local news and information they find most relevant to them. This major overhaul featuring new and innovative story-telling paradigms and live and on-demand video free of charge has lured more and more dedicated users.

The CNN Digital Network has attracted more than 30 million unique users for the last four months, with its largest audience of 32.8 million unique users coming in November. For the month, Yahoo! News had 30.9 million unique users and the MSNBC Digital Network had 29.8 million unique users, according to Nielsen.

 
Last month the CNN Digital Network also retained its number one position among all news and information category sites for total usage minutes for the fourth month in a row, ranking ahead of Wikipedia and the Weather Channel.

The network also registered more than one billion usage minutes for the month of November, exceeding the 857 million minutes users spent on Wikipedia.com, the 747 million minutes spent on the Weather Channel and the 728 million minutes spent on Yahoo! News.

 
 
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