MUMBAI: NDTV has expanded its presence in Europe with the launch of its English news channel NDTV 24X7 on GlobeCast's WorldTV platform.

"The channel launches as part of WorldTV's bouquet of pay television channels across continental Europe. NDTV 24X7 is the only English news channel from India to be available in the region," states an official release.

With this, NDTV's presence covers the UK, US, Europe, Canada, Middle East, South Africa, Australia-New Zealand and South Asian countries.

NDTV head of distribution and affiliate sales Rahul Sood said, "With the channel having already established its presence in the UK on BSkyB, fulfilling the growing demand for a quality English news channel from India in continental Europe was our priority. Our alliance with WorldTV will now enable viewers across the region get live news and analysis from the subcontinent."

GlobeCast Asia CEO David Justin said, "With the addition of NDTV 24X7 in our bouquet for World TV Europe, we will be in a position to provide our World TV subscribers premium quality news and current affairs programs from India in the English language. We look forward to working closely with NDTV and expanding our relationship in the near future."

The World TV service currently delivers more than 210 television and radio channels in 35 languages, representing 42 countries from Europe, the Middle East, Asia and Africa, via direct-to-home satellite on Galaxy 25 in USA and IS 905 in Europe.