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Indiantelevision.com's Digital Edge

Baichung Bhutia ties up with Worldspace for EPL season

Indiantelevision.com Team

(20 August 2007 3:40 pm)

MUMBAI: Worldspace has announced their alliance with the football star Baichung Bhutia and Total Sports & Entertainment India, the agency representing the football captain.

Worldspace has signed on Bhutia for their special soccer editions for the EPL Season for their morning session Sports Brew. Bhutia’s interviews will be aired live on Monday mornings – with him sharing his thoughts on the previous weekend’s results.

Worldspace Asia executive producer Play Channel 520 Shehzad Haque said, “We are proud to announce that Baichung Bhutia, India’s football captain, returns to the channel as an expert pundit. Bhutia was a regular guest with Play during the Fifa World Cup 2006 and this time, listeners can look forward to his expert analysis on the Barclays Premier League and forthright
views on Indian football. So catch India's top footballer with his unique insights on the Beautiful Game, exclusively on Play Channel 520 on Worldspace Satellite Radio.

Bhutia says, “I am excited about being on Play wherein football fans can hear my personal views on the Premier league as well as the Indian football.”

Total Sports Asia, Indian Subcontinent and Middle East MD Navneet Sharma said, “We are happy to be associated in forging an alliance between our client Baichung and Worldspace for this initiative which will provide the listeners to listen to Baichung’s view on the Barclays Premiere league as well as his views on Indian football”.