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MUMBAI:
Multiplex chain Adlabs Cinemas, part of the Reliance Anil
Dhirubhai Ambani Group has entered New Mumbai.
It
has launched a four-screen 1062-seat cinema spread over a
33,000 square feet at Palm Beach Galleria Mall.
The
new Adlabs property will have four screens, four food kiosks,
a parking facility, the latest surround system sound and the
widest screens in the city. It shares space with stores like
Lifestyle, Vijay Sales, Park Avenue, Nike, Provogue, Archies,
Subway and McDonalds and is located in an area replete with
huge residential complexes, an array of corporates and several
colleges.
Cinema-goers
can also look forward to Adlabs' customer service initiatives
such as Baby Bliss and Silver Screen targetted at young parents
and senior citizens respectively which will also be available
at the New Mumbai property.
Adlabs
Cinemas currently has 50 screens spread over 13 properties
four of which are in Mumbai. It is launching three more properties
in Pune Chinchwad, Ahmedabad and Hyderabad within the coming
weeks.
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