DIC Entertainment creates, develops, produces, distributes, markets and merchandises family-based intellectual properties. The company serves as the worldwide licensor for brands such as McDonald’s, Strawberry Shortcake, and Classic Trolls. DIC develops content for kids with a library of over 3,000 half-hours of animated programming, including Strawberry Shortcake, Liberty’s Kids, Madeline.

The Global Brand Management division will manage each of DIC’s brands as a whole business by working with executives from each division in addition to third party partners, rights holders and licensees to ensure that strategic brand plans are effectively implemented with a holistic approach to content distribution.

The division will play an integral role in facilitating the management of current brands such as Strawberry Shortcake, McDonald’s and Classic Trolls and the upcoming launches of new licensing and merchandising programmes for Horseland, Cake.

Ryan Gagerman becomes VP and regional manager of Asia Pacific managing DIC’s television, home entertainment and consumer products businesses throughout Australasia, including India, China and Japan. Gagerman, a ten-year DIC veteran, was previously VP of international consumer products and was responsible for managing worldwide publishing agents and licensees, as well as DIC’s international licensing programs for brands, including Strawberry Shortcake and Trollz.

Leila Pirnia serves as the VP of brand management and oversees the global brand managers to guide the strategic direction across all business platforms, including television, home entertainment, consumer products and new media. Previously, Pirnia was the VP of strategic planning and business development at DIC and her responsibilities included the analysis and evaluation of joint ventures, new business initiatives and corporate acquisitions for DIC. Last year she worked on the launch of DIC’s IPO in the U.K. and the acquisition of Copyright Promotions

Heyward says, "DIC continues to look inward for new and better ways of managing and growing our business. This reorganisation was implemented to help us manage our business holistically from Shanghai to London to Sao Paulo. We continue to experience tremendous growth at DIC and we wanted to reinforce our global organisation to manage our business strategically and expeditiously.

“We are gearing up for a year of record growth with several major brands heading to market, and I am thrilled to have Nancy and her team onboard to oversee these efforts as we continue to build our properties into global brand names.”

Fowler says, "Our goal in creating the Global Brand Management division and three regional teams was to become closer to our business locally and regionally in all areas of our business. We wanted the decision-making to be handled closer to the business. DIC has become a very strategic brand management company and as a result of this organization, we believe we're better able to focus our expertise on a broader-basis in all areas of our business globally."