| NEW
DELHI: Harvard Business School Publishing Corporation and The India Today Group
today announced a partnership to publish Harvard Business Review South Asia, an
English-language edition of the world’s most influential business management
magazine. Harvard Business Review South
Asia will run the same editorial content as the flagship U.S. edition and will
include regional advertising. This will mark the 12th edition of the magazine.
Collectively, Harvard Business Review’s English-language and translated editions
reach nearly half a million readers worldwide.Thomas A. Stewart, editor and
managing director of Harvard Business Review, was quoted in an official statement
as saying, “India is the world’s second’s fastest growing economy
and boasts one of the world’s most dynamic and innovative business communities." He added that his company
was “delighted by this partnership” as it is important for HBR to be
on the ground in India as her contributions to “world business and management
thinking increase.”Aroon Purie, editor-in-chief of the India Today Group,
said: “India has an enormous appetite for the kind of authoritative business
content that HBR uniquely delivers. To keep pace with the competitive demands
of an increasingly complex global economy, South Asian business leaders are looking
for cutting-edge insights and tools to take their companies and their careers
to new levels of performance.” The premier issue of HBR South Asia
will be launched at a special event in Mumbai on 16 October 2006, featuring a
panel discussion with HBR editor Thomas Stewart and CEOs of India’s leading
companies. Harvard Business Review (www.hbr.org) is a leading monthly
magazine of management thought and practice. The magazine has a worldwide
circulation of 242,000. Based in Boston, Massachusetts, Harvard Business Review
is a business unit of Harvard Business School Publishing, a wholly owned, not-for-profit
subsidiary of Harvard University. In addition to HBR, HBSP’s offerings
include books from Harvard Business School Press, newsletters like Harvard Management
Update and the Balanced Scorecard Report, conferences, management development
programs and services, and case studies from Harvard Business School and other
leading academic institutions around the world. Raymond Carvey, executive
vice president and Chief Operating Officer of Harvard Business School Publishing,
said: “Reaching the business leaders of India and greater South Asia is an
important objective for Harvard Business School Publishing as we strive to bring
our content to new markets and audiences around the world.” He added
that partnering with the India Today Group would help them in understand better
and serve the needs and interests of those who are driving the rapid growth of
this “vital (Indian) economy.” Since its founding in 1922, Harvard
Business Review has bridged the worlds of academia and business by publishing
groundbreaking ideas from experts at the forward edge of management and leadership
practice, in a format that businesspeople can apply in their own careers and companies. The
ideas published in HBR have wide-ranging impact, influencing strategy at leading
corporations, setting the terms of management debate and discussion, and inspiring
business leaders. The India Today Group is India’s leading, diversified
media group with interests in magazine, newspaper, television, radio, Internet
and book publishing. It is India’s largest magazine publisher with print
titles in the current affairs, general interest, lifestyle and business segments. Speaking
on this new partnership, Ashish Bagga, CEO of the India Today Group, said: “As
the country’s largest magazine publisher, identifying niche segments and
launching leading international media brands is an integral part of the growth
strategy of the India Today Group.” The India Today Group has successful
licensing partnerships to publish other leading global media brands such as Reader’s
Digest, Cosmopolitan, Golf Digest, Men’s Health, Good Housekeeping and Scientific
American in India. In addition, the Group also represents the leading magazines
Time and Fortune. The November issue line up will include Harvard Business
School professor Rosabeth Moss Kanter on innovation, Wharton School professor
Michael Useem on governance, and HBS professor Andrew McAfee on information technology. | 
